EM ESL Installation
Innovative digital solution supported by a flexible software interface
Promotions can start and end before retailers have had a chance to adjust shelf pricing, resulting in loss of turnover and disappointed customers due to inaccurate shelf pricing. Head office or distributor often creates promotions with suppliers.
These cost-saving promotions are sometimes crucial for community stores to remain competitive against larger retailers. However, these deals create the need to update prices more frequently within your store and lend themselves to a time-consuming exercise. With EM ESL, the electronic labels are synced with your EM Cloud™ and EM Pos™ system, updating automatically as per settings.
EM ESL - Electronic Shelf Label Solution
Remotely manage and control pricing from a central location with EM ESL Solutions
EM ESL
Fruit and Veg Solution
Change the way you manage your pricing in your fruit and veg department.
Why our EM ESL solution is the best option for handling your fresh produce.
- There’s nothing worse than having your products expire when managing fresh produce. It can damage your store’s reputation and be expensive to address.
- Each year, businesses experience tons of food waste across the globe. EM ESL is an excellent tool for managing the shelf life of your fresh produce.
- Using EM ESL significantly reduces human errors and food waste in your day-to-day operations.
- In addition, unlike using paper labels, EM ESL lets staff focus on customer service to provide the best possible in-store shopping experience.
- EM ESL will empower you to automate your fruit and veg department operations and manage the shelf life of your produce.
- EM ESL can automatically add a discount notification on items that are nearing their use-by-date, helping reduce food wast through streamlined inventory management and LED alarm function.
Save on Labour Costs
Reduce labour costs by updating pricing with a touch of a button.
Consistent Margins
Keep margins consistent by acting quickly when wholesale prices changes.
Optimise Margins
Optimise margins by adjusting pricing as your variable cost changes, for example labour costs on weekends and evenings.
Inaccurate Pricing
Avoid loss in revenue due to inaccurate pricing between shelf price and pos pricing.
EM ESL Range
- 10 Year Battery Life
- 10 x Faster Update Speed
- Multi Functional LED Indicator Solutions
- 7 Page Storage
- Capable of displaying Allergen Information
- Out of Stock and Stock Shortage Signal
- Dust, Water and Shock Resistant
- Real-Time Syncronisation Solution
EM ESL
Unit sizes available
EM ESL 2.2 inch electronic shelf label
Limitless options. Newton screen sizes range from 1.6 to 11.6 inches giving you a wide variety of options to choose from.
EM ESL 2.6 inch electronic shelf label
IP67 rating. Newton labels have an IP rating of 67, which means our labels offer total protection against dust particles. They may even be submerged for as long as 30 minutes in up to 1 meter of water.
EM ESL 2.9 inch electronic shelf label
7-Color LEDs. Complex instructions and pages of information can now be communicated with a single blinking light. The LED emits a variation of 7 different colors, and is viewable even from a 180-degree angle.
EM ESL 4.2 inch electronic shelf label
Limitless options. Newton screen sizes range from 1.6 to 11.6 inches giving you a wide variety of options to choose from.
EM ESL 6.0 inch electronic shelf label
Built-in protection cover.
The new screen protection cover increases the durability of the label screen up to 80%—it can handle to 323kg/m/sqm or 712lb/in/sqm of shock, making it safer from potential hazards.
EM ESL 7.5 inch electronic shelf label
10-year battery life.
Newton has 2x battery life allowing you to do more for longer.*
Learn more about our electronic shelf label solution
Frequanty Asked Questions
EM ESL is GaP Solutions’ electronic shelf label solution. Digital labels sync with your EM Cloud™ and EM POS™ system and update pricing automatically based on your settings, letting you manage and control shelf pricing remotely from a central location—no more manual paper label changes.
EM ESL updates pricing at the touch of a button, reducing the labour cost of changing paper labels. It keeps shelf and POS pricing consistent to avoid lost revenue from mismatches, and lets you act instantly on wholesale price changes to protect and optimise your margins.
EM ESL helps manage the shelf life of fresh produce by automatically adding a discount notification on items nearing their use-by date, supported by an LED alarm function. This streamlines inventory management, reduces human error and food waste, and frees staff to focus on customer service.
Yes. Because the labels sync in real time with EM Cloud™ and EM POS™, shelf pricing always matches POS pricing, avoiding the lost revenue and customer disappointment caused by promotions or price changes not reaching the shelf in time.
The EM ESL (Newton) range spans screen sizes from 1.6 to 11.6 inches, with common options at 2.2, 2.6, 2.9, 4.2, 6.0, and 7.5 inches. This lets you match label size to product type across every department.
EM ESL labels feature up to 10 years of battery life, an IP67 rating (total dust protection and submersion in up to 1m of water for 30 minutes), and screen protection covers that boost durability by up to 80%. They’re dust-, water-, and shock-resistant for demanding retail environments.
EM ESL labels include a multi-functional 7-colour LED indicator viewable from a 180-degree angle. The lights communicate information at a glance—such as picking cues, out-of-stock or stock-shortage signals, and use-by-date discount alerts—with a single blinking light.
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